Premier & Signature Events
Premier and signature events are the most prestigious and high exposure events of the year and create a lot of buzz in the business community. To see a list of all of our upcoming events and programs, click here.
Business EXPO (Thursday, April 16, 2026)
An annual celebration of businesses in the region, featuring the announcement of the Small Business of the Year Award recipients, the Business EXPO and Fun@EXPO. The Business EXPO is the 'can't miss' event of the year, drawing thousands of attendees from all over the state. The Business EXPO provides an opportunity to grow business networks by connecting attendees with hundreds of exhibitors and is one of the largest tradeshows in the state!
Golf Outing 2026 (Date TBD in June 2026)
An annual event bringing together golfers for a day of business development and networking. The 18-hole scramble is coined as one of the most prestigious outings and is sold out every year.
Excellence in Business Leadership Awards Night
featuring the 40th ATHENA Leadership Awards (Thursday, October 8, 2026)
This is an new event which will include the 41st ATHENA Leadership Awards along with the return of the G. Lane Ware Innovator Award, the Jim McIntyre Cornerstone Award and the Liz Tillisch Heart of the Chamber Award.
The Chamber has one of the longest-running and most established ATHENA programs in the country.
Women's Leadership Conference (Date TBD in January 2027)
An annual event focused on providing attendees with inspiration and leadership development to assist them in reaching their full potential in both their professional and personal lives. Returning in 2026: A VIP Networking Event the night prior!
What's new with the Chamber?
Best In Show Award recipients share their EXPO strategies
Several of last year’s Best of Show Award recipients share their thoughts on what makes the Chamber’s annual Business EXPO special.
Chamber launches concierge service for members
The Chamber has recently partnered with Wendy Furrer and Host: Central Wisconsin to offer an enhanced Community Concierge program customized for Chamber members.
Clear, Powerful Strategies Offered at Marketing Bootcamp
Leadership conversations often focus on strategy, vision, and execution. All matter. Yet one small habit consistently separates leaders people want to follow from those they simply tolerate: expressing genuine, specific gratitude.